The Balancing Act of Setting a Rate
Setting a rate when you’re dealing with a new client can be a tricky task. On one hand you want to ensure that you’re paid a reasonable rate but you don’t want to give them sticker shock and scare them...
View ArticleFinding Opportunities in Downturns
In a recent online discussion, a fellow freelancer bemoaned that a recent round of cost cutting at a large publisher would result in fewer opportunities for freelancers and other independent...
View ArticleBusiness transformation by accident
I’ve been looking back at the mix of work I’ve done over the last few months and discovered something – I’m not doing the work I thought I was. At some point, my business changed without me realising....
View ArticleHow to choose a niche – balancing fun, talent and profit
Choosing a niche to exploit might feel like a black art rather than a science. Here’s how I do it. My system for finding a niche is pretty straightforward. I think you need to answer three question?...
View ArticleJourno Advice is now Totally Freelance
When I started Journo Advice I was very much of the mind that I was a freelance journalist and that most of what I’d write about would be about the business if being a freelance journalist. Since then,...
View ArticleFive things to do when the work dries up
The last month has brought me a challenge that, until now, I’d not had to deal with in my freelance business. Several jobs that were booked with regular, reliable clients were cancelled meaning that my...
View ArticleGetting stuck in the upgrade cycle
As a freelancer, you probably don’t have time to keep updating your phone, tablet and computer every few months. Aside from the time, there’s the risk involved in upgrading your equipment. Sometimes,...
View ArticleExplore and take every opportunity
Last week, the editor of one of my long-time clients, Australian Macworld tendered his resignation. This is not all that unusual as people do move between jobs. As Australian Macworld has been a...
View ArticleBe fearless – but learn from mistakes
A couple of things caught my eye this week – a comment to a recent post here and a post on LinkedIn. And together, they summarise a key element of the success I’ve managed as a freelancer. A few days...
View ArticleThree steps to becoming a great writer
Every self-employed person needs to be an effective communicator. Being a good writer isn’t a matter of innate ability. I maintain that every single person can become a good writer. But it takes...
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